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In this video, I share my personal journey of transforming my business from a opportunity-driven entity to a purpose-driven one. Through trial and error, I discovered the power of having a mission and the impact it can have on your business, your employees, and your customers.
This podcast was recorded at Studio Luma.
Produced by Digital Lifecast
Q:
A mission is a focused effort towards achieving a purposeful outcome or desire. We believe that a genuine Mission has a purpose deeper than achieving $$, therefore having some form of positive impact on the community.
Q:
Purpose-driven marketing is an emphasis on a commitment to a larger purpose beyond making a profit. This approach is based on the idea that consumers are increasingly seeking out brands that align with their values and beliefs.
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(403) 837-6444
adrian@wavefrontmedia.ca
1464 northmount dr nw